• Bella Finds,  Featured

    Meet the ladies of Punch Boutique

    After owning several stores in the south, former owner Tammy Theoharis decided to introduce some Florida fashion to the Blue Ridge Mountains. In September of 2011, Punch Boutique opened its doors to Roanoke and added a unique style to the area. Just six years later, Punch was taken over by Whitney Greene and Catherine Justice with an envision to keep the bold pink and orange-walled paradise with colorful merchandise open to the community. Featuring a wide selection of upscale resort-style clothing brands such as Southern Tide, Crosby, and Lola Australia, you are sure to find something that fits your personality! Punch offers three rooms and 2,000 square feet of merchandise,…

  • Bella Finds,  Featured

    Profile: Cedar Rush Farm

    Cedar  Rush Farm Two first-generation farmers find a place to pursue their passions Written by Hayleigh Worgan Soil health and community are at the heart of Cedar Rush Farm. The two first-generation farmers, Fain and Kyle, may be new to the farming business, but they are eager to learn about sustainable practices. From honeybees to low-till methods, they are not only concerned with production, but also with their long-term impact on the environment.  Their mutual love and respect for the land has helped create a place where both farmers’ dreams can flourish. Kyle, who grew up in Craig County, attended culinary school, but always knew he wanted to do something with…

  • Bella Finds,  Featured

    Virginia Made – Guy Piper

    Meet Marion Hedgepeth Written by Faith Jones of Hill City HandmadeEvery day our social media feeds and timelines are full of hilarious memes. Most of the time they’re attached to instant thoughts of “that’s so me!” or a flash of a friend’s face who fits the description to a tee. “The mind of a creative person is like a web browser that has 2,857 tabs open all the time.” One would be hard pressed to find a maker who would debate this popular quote to be untrue. Marion Hedgepeth is one who agrees wholeheartedly.  Marion’s maker journey began at the age of ten years old when she learned to knit. During…

  • Area Happenings,  Bella Finds

    Writing Outside the Box

    Meet Emma Choi Written by K.L. Kranes Talking with 18-year-old Emma Choi of Vienna, Virginia feels a bit like jumping into an episode of Gilmore Girls. If you are unfamiliar with the iconic TV show, it is about two fast-talking ladies who throw around references to things like pop culture, philosophy and books so quickly even the best viewers can’t catch them all.  During our phone interview, Emma’s words and ideas swirl so fast in my ear my nimble little typing fingers can barely keep up. When she starts listing off her writing resume, I have to ask her to stop and repeat. The list is long, especially for someone…

  • Bella Finds,  Featured

    Virginia Made

    Meet Lora Cartrett of Tater Tot Trends Written by Faith Jones, Hill City Handmade Tribe. Sisterhood. Movement. All things that today’s woman longs for and needs as she battles the day to day of balancing family, career, life, and self. Lora Cartrett, the founder of Tater Tots Trends, is no different. They are words that she never expected to use to describe the business. Yet, it has become everything the 35-year-old founder wanted her Concord, VA based trendy jewelry line to represent.  Tater Tots Trends began as a creative outlet for Lora as she transitioned from working outside of the home as the director of a daycare to a stay at…

  • Bella Finds,  Featured

    Take Me to Piccadilly

    meet magnolia  Written by Cassandra Kuhn  In 2009, magnolia found its roots at a little booth in Black Dog Salvage. Starting just as a small-scale home décor and furnishings company, owners Jessica Durham and Lori Noonkester envisioned a broader future for magnolia and opened their first storefront in Abingdon, Virginia. Soon after the store saw increasing popularity, its Roanoke location opened at The Forum Shopping Center in 2013 to serve more customers and provide a unique alternative to interior furnishings and designs to the valley.  In October of 2017, magnolia moved to Piccadilly Square and obtained a location that offered a larger space to open a Visual Comfort lighting gallery,…

  • Bella Finds

    Take Us to Piccadilly

    ‘Tis the season to uphaul your winter closet because summer is in full swing! The shops at Piccadilly Square on Franklin Road in Roanoke are stocked with perfect essentials sure to fit every plan on your list. Punch Boutique Featuring a fun and classy atmosphere with a “punch” of bright summer colors, Punch offers a variety of clothes and accessories to fit every personality. Quirky and sophisticated patterns are a popular trend this season and these blue lemon and lime shorts will sure to add some charisma to your closet. Pair these shorts with a classic white shirt and these geranium and gold tasseled earrings for a casual day on…

  • Bella Finds,  Eats+Sips,  Featured

    Flavors of Summer

    Our new favorite local, handcrafted hot sauce! Written by Hayleigh Worgan Ryan and Chrissi Scherer, the husband and wife team behind Zen Pepper Company, are making waves in the local agricultural community. Born in Texas, Ryan has always loved hot foods. He began growing and experimenting with different hot peppers in his early 20s. Through this experimentation, he was able to discern how their flavors came to life once blended with other ingredients. In 2010, he began small-scale farming Virginia Tech’s sustainability center in Catawba, researching forms of organic crop management and environmentally-friendly irrigation methods.  “Virginia Tech owns the Catawba Sustainability Center,” Chrissi explains. “They have great land that they…