Tag Archives: Blue Ridge

Big (Pink!) Wigs!

Today, the Virginia Blue Ridge affiliate of Susan G. Komen launched their 2016 BigWig Challenge with hopes to raise $10,000 (at least) by February 15. The money raised will go towards local breast cancer services and research. Ten community leaders in the Blue Ridge region are appointed the title of ‘Big Wigs’ and will guide the campaign with various pink hairstyles on top their heads and the weight of the challenge on their shoulders.

The affiliate will stay true to their tag line, “W​hat’s raised here stays here.” ​Seventy-five percent of the money will be used for provincial screening and diagnostic mammograms, breast health education, and treatment for medically underserved women in our region, while the other 25% goes to research for improving methods of early detection, prevention, and treatments.

Side by side with Brett Winter Lemon Photography and WSLS 10, Bella Magazine is proud to be sponsoring the BigWig challenge. Already the foundation has raised $1, 870, which is­ 19% of their total goal! In addition to Janurary 15th being the first day of the BigWig Challenge, it also signifies the 10 year mark since the creation of the Virginia Blue Ridge Affiliate of Susan G. Komen. Over the decade, the organization has invested more than whopping $1.8 million locally, providing a 2,324 diagnostic services and 3,404 clinical breast exams.

Meet the Ten “BigWigs”:








Sara Bremer, owner of Just Dance Roanoke
Monica Brooks, from K92 Morning Thang
Joe Cobb, pastor at the Metropolitan Community Church of the Blue Ridge
Dr. Bill Fintel, oncologist at Blue Ridge Cancer Care
Lindee Katdare, co-­host of Daytime Blue Ridge
Morris Masinter, small business owner in Roanoke
Greg Roberts, host of Greg Roberts Live on WFIR
Rob Rutherburg, on ­air personality for 101.5FM and stand-­up comedian
Dr. Bob Williams, founding board president of Komen VA Blue Ridge and breast surgeon
Erin Wolfe, blogger

Go to www.komenvablueridge.org to learn more about the 10 ‘BigWigs’ and to support your favorites today!

Written by Madison Correiro

Barefoot Bucha

Kombucha is a live, fermented tea that originated in Eurasia approximately 2,000 years ago. Often enjoyed after a meal, it is considered healthful to the digestive system for its probiotic content, amino acids, and active enzymes.

If you are interested in trying this delicious craft beverage, we recommend Barefoot Bucha. Their certified organic kombucha is brewed in Virginia from pure Blue Ridge Mountain water and infused with organic and fair trade ingredients.

imagesFounded in 2010 by husband and wife team Ethan and Kate Zuckerman, Barefoot Bucha believes in good health, sustainable business practices, and the ability to positively impact the world through every day choices.

This mission is best illustrated in their “no waste model.” It is composed of greening measures such as reducing energy consumption, partnering with local delivery companies to minimize distribution impact, and composting brewery waste. They also keg their kombucha and offer it on draft at retail locations and restaurants.

The first time you purchase Barefoot Bucha, you also purchase a refillable bottle that you can reuse at any fountain location. It is a commitment that is worth the effort. In their five years of business, Barefoot Bucha drinkers have saved over 250,000 bottles by using the refillable option!

“Bringing your own bottles is not for everyone, but people who drink our kombucha tend to be really loyal to our model and excited about the positive contribution they are making by reusing their bottles,” says Head Brewer and company owner, Ethan Zuckerman. “We want to inspire our customers to be more conscious consumers, to think about the real impact that their purchasing decisions have in the world.”

Barefoot Bucha offers a variety of flavors including Black Raspberry, Ginger, Bluegrass Bucha, Cherry Root, Cold Brewcha, Kombuchai, and Classic. Visit www.barefootbucha.com for more information on distribution locations and the ingredients that make up each flavor.

Fighting Breast Cancer

Think of eight women you know and love. It shouldn’t be too difficult to come up with eight. Now, think of women who are simply friends and acquaintances. Women who may have families, children, and other people who love them. Did your list get longer? Ours did.

Here’s a sobering thought to accompany that list: about 1 in 8 women will develop breast cancer in their lifetime. Those who have regular exams will have a better chance of catching it early and beating it, but until a cure is found, we will continue to lose mothers, sisters, daughters, and friends to the disease.

By raising awareness and working towards a cure together, we can be apart in changing these sobering statistics. October is the month set aside for breast cancer awareness, but it is something we should be thinking about year round. Too many women (and men), of all ages, have lost their battle with breast cancer in our area and worldwide.

In their quest to help find a cure, the Blue Ridge affiliate of Susan G. Komen has raised more than 1.5 million dollars for local and national breast cancer programs and research.

Lisa-and-MJ1Their October ribbon report spotlight features Lisa and her dog, MJ. Lisa and MJ were both diagnosed with cancer in the late months of 2013. Lisa explains when she feels weak she just looks to MJ for motivation, “I have learned so much from MJ. Sometimes I think about my cancer and how I might die. Then, I watch MJ. She wakes up everyday happy. Having cancer does not depress her or ruin her days. So, my advice is to live everyday like MJ!”

Lisa is one of many people living with breast cancer, and every penny donated, every hour volunteered, every mile walked is one step closer to finding a cure. That means every person giving whatever they can is contributing to a day when Lisa does not have to think about her cancer and the chance that she could lose her fight. They are helping her work towards happiness and hope– and another day to wake up happy, like MJ.

If you or someone you love are facing a similar battle and have questions or concerns, you are encouraged to call 1877-GO-KOMEN, a free breast cancer hotline offering professional support. For those wishing to donate their time or money to finding a cure, please visit www.komen.org.

Written by Kristi Hall

Turn a New Leaf: Family Road Trip

With the cooler temperatures of autumn flowing in, many Americans will be hitting the road to discover the natural beauty that the season brings. Whether they crave adventure, want to see the fall foliage or are just getting ready for the Thanksgiving holiday, families need to be prepared to ensure they are getting the most out of this travel season.

“When it comes to fall travel, there is no experience quite like the autumn day drive – it’s your last taste of crisp air and warm colors before the blanket of winter hibernation sets in,” says Editor in Chief of “Road & Travel Magazine,” Courtney Caldwell. “The keys to a successful road trip lay within the amount of preparation you do for your family and vehicle before you put either into motion.”

Nothing puts a damper on a weekend getaway like car issues that could have easily been prevented by simple maintenance.

The American Petroleum Institute’s (API) Motor Oil Matters (MOM) program has been established to provide information to consumers on the importance of using high quality motor oils, and verifying the oils are properly identified on invoices and receipts. Oil-change locations and motor oil distributors that share MOM’s commitment – and submit to independent, third-party auditing – have the opportunity to be recognized by MOM through the Motor Oil Matters distributor and installer licensing programs.

MOM and Caldwell recommend fall travelers arm themselves with a simple plan of action and preparation to help get to their destination:

Don’t fall behind on your vehicle maintenance:

* Change that oil: Motor oil is the lifeblood of your engine. One of the simplest steps you can take to ensure your vehicle is maintained is to change your motor oil with an API-licensed motor oil that meets your vehicle manufacturer’s recommendations. Be wary of deals that sound too good to be true, and make sure your value-priced oil change includes high quality motor oil. MOM has put together a checklist for consumers, to ensure they are confident when going into a shop. To download this checklist, please visit www.motoroilmatters.org.

* Breathe free: Replacing a dirty air filter can increase a vehicle’s life expectancy and fuel efficiency by reducing the strain on the engine, especially during warmer months.

* Check your tires: Pay attention to your tire pressure and tread depth, as they are essential for increased automotive safety and optimum driving performance. The lower the tread depth is on your tires, the less traction you will have on wet and dry roads, and the greater the distance you will need to stop.

Enjoy more than the season:

* Keeping everyone happy: Write out a packing list for each family member. Store these lists on your computer so you can adjust them for different seasons and trips. Kids can be easily entertained during long car rides in the backseat with trivia, coloring books, games, books, assorted toys and stuffed animals.

* Stop and pop: Bathroom breaks are always a good thing. They force you to get out of the car and talk with locals. A 10-minute break every two hours also increases alertness and adds to the overall sight-seeing experience.

* Expect the unexpected: Always have a car-safety kit packed for you and your family. It should contain: an auto escape tool, blankets, cell phone charger, cleaning items, flashlight, jumper cables, matches, pencil and notepad, warning lights or road flares, bottled water, non-perishable items and drinks, extra (hidden) cash, and a well-equipped first aid kit.

* Keep it clean: Save and bring a handful of plastic grocery bags in the car to use for trash, damp clothes, or a “sick” bag for any car-sick passengers.

For more tips and to read about potential travel destinations, visit www.roadandtravel.com. For more information on MOM and to download MOM’s Oil Change Checklist, and the importance of using high quality motor oil, go to www.motoroilmatters.org. Be sure to also check them out on Facebook and Twitter (@motoroilmatters) for the most recent updates and news.